Internet Marketing eCommerce Strategy
Internet Marketing Strategy

A strategy has to be more than,
“Higher Revenue at a Lower Cost.”
What about Lifetime Customer Value?
What is a phone call worth?

Google Shopping Ads Optimization
Google Shopping Ads

Product feeds can really boost online sales. However, if not managed correctly, they can easily blow your budget on irrelevant searches, wasting your advertising dollars.

Google Ads - AdWords Management
Google Ads Management

Google Ads have changed, and strategies that worked five years ago are often ineffective today. While ad platforms encourage you to let their algorithms manage campaigns with a set target CPA or ROAS, this can lead to disappointing results at times.

eCommerce Marketing

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Our Services

AI is a strategic tool, not a strategy.

Internet marketing is often driven by hype, and AI is the latest trend being marketed as a solution, sometimes like digital snake oil. Just as businesses rushed to build websites in the early 2000s due to FOMO, many are now investing in AI tools, hoping they will solve deeper problems.

 

Google Shopping Ads Optimization
Google Shopping Ads
More Info
Google Ads - AdWords Management
Google Ads Management
More Info
eCommerce Conversion Rate Optimization
Conversion Rate Optimization
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eCommerce Optimization Across Devices

Internet Marketing Strategy

If you fail to plan, you plan to fail; at EKG Marketing, we…

  • Understand your product/service, website and process
  • Identify and understand your KPI’s and budget(s)
  • Identify and understand your ideal/target customer
  • Identify and analyze the competition
  • Identify your niche and/or competitive advantage
  • Create campaigns to accomplish your objectives
  • Analyze the data from your perspective
  • Adjust, Test & Refine – Constant and Never-Ending Improvement
Our Strategy & Process
What is Your Internet and/or eCommerce Marketing Strategy

Latest NEWS

See what we’ve worked on recently!

Our blog
Zapier Integration Start Page
How to Integrate CallTrackingMetrics into SharpSpring

13
Jun
Yoast Plugin
The 5 best free SEO Tools EKG Marketing Suggests

06
Jun
Negative Keywords for Google Ads
How to add negative keywords to your Restoration Google Ads Account

18
May
Read Restoration Company Search Term Reports
Read Google Search Term Report – Restoration

The purpose of this article is to teach Restoration Service Companies how to properly manage [...]

17
May
How to Create A Google My Business Profile

06
May
eCommerce Product Page Content Mistakes

Start with the product name… What you name your product is extremely important for marketing, [...]

09
Sep
Staying on Top of The Game

In the fast-changing world that we live in, it is extremely important to always stay [...]

21
Sep
Breaking Down the Data

In January of this year, I started working at EKG Marketing in Boone, North Carolina. [...]

29
Aug
Review from Glenn Morris of Morris 4x4 Center

Eric worked for me when I owned Morris 4×4 Center prior to selling out to an equity group. Eric’s passion, skill and knowledge of the Jeep and eCommerce industries helped me retire at the top of my game. Highly recommend any project he is involved with.

Glenn Morris / Founder: Morris 4x4 Center
eCommerce Internet Marketing Review from Reggie Perry, Founder RubiTrux

Before I partnered up with Eric and EKG Marketing, we were using a pre-mage “dealer” website without eCommerce. Within a couple years, our custom Jeep sales grew over 500% and we were selling over $300k a month online!

Reggie Perry / Founder: RubiTrux

Before You Buy Another AI Tool, Let’s Talk Strategy.

AI can be valuable, but it should support a solid strategy. The best use of AI enhances what you already do well—assist, don’t replace, optimize, and don’t outsource your thinking.

Before you invest in another platform promising “automation at scale,” make sure you’re addressing the right problem.