EKG Diagnostic · No. 01
Where’s your leak?
Five rough numbers from your own funnel. The math shows where revenue is walking past you — junction by junction — and prices what a modest fix at each one is actually worth. Diagnosis before prescription.
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Step 1 · Your numbers
Type over the example.
A typical month is fine — close counts beat perfect ones. If you don’t send formal quotes, use proposals, estimates, or serious sales conversations.
The pre-filled numbers are an example, not a benchmark. They’re the shape of a small industrial manufacturer, made up to show how the tool works. We don’t publish invented averages — the only numbers that matter here are yours.
Step 2 · The junctions
Where the water goes.
Each stage below is scaled to your numbers. Between stages, the part most funnels never look at: what walks past the junction, and what each recovered one would be worth at your current downstream rates.
Step 3 · The dials
Price the fix before you chase it.
Math can’t tell you which junction is most fixable in your shop — you know that better than any consultant. What it can do is price each move precisely, so you spend effort where the dollars are. Nudge the dials.
The Signal — what your numbers just said
If this was useful, I send one of these a month — one idea, one link, no pitch. Ask to be added, or just keep the numbers and go fix the junction.
The tool is the value. Take it.
No email gate, no PDF in exchange for your inbox. Take these numbers to your team and go fix the junction you already suspected. And if you’d rather have a second set of eyes on the real numbers — the ones behind the ones you typed — that’s a conversation, not a form.
Everything on this page runs in your browser. Nothing you type is stored, sent, or seen by us.
EKG Marketing · The Human Method