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AI Is Not a Strategy
AI can accelerate a good system or amplify a broken one — it can’t invent a strategy. Where automation actually helps, where it quietly hurts, and how to tell agency substance from AI theater.
Category
Marketing strategy, positioning, and the thinking that comes before tactics.
AI can accelerate a good system or amplify a broken one — it can’t invent a strategy. Where automation actually helps, where it quietly hurts, and how to tell agency substance from AI theater.